OtherFolk® studio

Born from the desire to craft better B2B

Founded by an ex Publicis Groupe UK Creative Director with 20+ years in the industry, OtherFolk® in an independent, UK-based design & production studio working with B2B tech brands globally.

Whether through branding, a whitepaper, animation, or website, we understand B2B buying is long and complex. But we also understand at the core of it are human decisions. That means even the most rationally perfect product still wins or loses its audience not just in what it says, but in how it shows up.

We exist to help B2B brands show up with intentionwhere the depth thinking is matched by the standard of craft.

We design to win hearts and minds.

who we work with

Shaping B2B Brands
For What’s Next

We work with established B2B technology and SaaS companies with proven product and commercial traction, from blockchain analytics platforms to multi-billion-dollar travel and expense businesses, platform-led B2B services, and some of the world’s largest communications groups.

Some are investing in a more credible brand and/or digital experience, others need consistent external creative support across their sales materials. In every case, we help strengthen how brands show up, and support marketing teams to focus on driving growth for their businesses.

A business owner and customer using a point of sale device

Our clients say

“OtherFolk® are agile, collaborative, and exceptional at translating complex ideas like technology and systems into clear, compelling visual language. Highly recommend, and a genuine pleasure to work with.”

– Sandhya Shyam | Global Growth Marketing Director
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why OtherFolk®

Clear Thinking, Careful Craft, Built On Experience

Senior Team

With over 20 years' experience, we bring a wealth of skills and knowledge in crafting effective design. You'll be in great hands from day one.

Low friction

Small, focussed teams mean you don’t need to go through a handful of account managers just to feedback on a whitepaper. Fewer layers, fewer delays.

Craft-led

Ideas need craft to win hearts and minds. We sweat the details, so you can be sure when your brand is out in the world, it's designed to be loved.

B2B Experts

We're B2B through-and-through. We understand B2B buyers, and how they discover and engage with B2B products and services.

People-first

Regular catch-ups mean we pride ourselves in partnering with people we enjoy working with; we hope you'll feel the same about us too.

fully remote

With systems in place to support fully remote collaboration, the world is our office. No matter where you are, we're set up to get going.

How we work

The Right Team, Every Time

Once we understand the brief, specialist teams are built around our founder and Creative Director, bringing senior expertise based on the needs of the work. We consciously avoid the obligations of an in-house structure, ensuring our work is shaped by people with deep experience and love for the specific discipline each project requires, not simply because they’re available. We create work that’s intentional, because our teams are too.

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Our clients say

“Every part of our process working with OtherFolk® has been seamless, from setting expectations, implementation, communication, and exceptional support. I cannot speak more highly of their work ethic and design output”

– William Gasner | CMO, Stack Influence
Retainer
Brand
webflow
Product Design

working with us

Monthly Retainer

Ideal for clients seeking ongoing support for six months or more, a monthly retainer gives you consistent access to our expertise across B2B content, branding, and digital. We'll work closely with your team to keep projects moving, and help tackle design needs as they come up.

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Project-based

Perfect for clearly defined goals with a set timeline, our project-based approach ensures we deliver impactful results tailored to your unique needs. Whether it's a complete brand overhaul, Webflow design & build, or explainer video, we’ll scope out every detail together before getting started.

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Ready to talk?

Book a 15-minute chat with us to share your project, hear our initial thoughts, and decide if we’re a team you’ll (really) enjoy working with.
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OtherFolk® Journal

Our team has worked with