OtherFolk® | Our Studio

OtherFolk® is a UK-based independent B2B creative studio, specialising in branding, branded content, and digital experiences.

Founded by an ex Publicis Groupe UK Creative Director with 20+ years in the industry, and experience creating for global clients, from startups to FTSE100s; we believe a brand’s strength isn’t just in what it says, but in how it shows up.

Our work goes beyond aesthetics, helping shift the focus from features, tech stacks and jargon, to real language that speaks directly to the needs and pain points of your customers.

We’re help brands show up with intention.

Our approach

three pillars underpin everything we do

Begin with understanding

Understanding our client's vision, mission and values enables us to help build meaningful, long-lasting brands. We always start here.

Ideas as Foundations

Ideas are the foundation to everything we do. We take time to find the single-minded idea that works. Once we find that idea, everything else is measured against it.

Craft as a multiplier

Through smart copywriting or design, craft can make or break a good idea. We take pride in crafting the work your brand deserves, and that you and your customers will love.

why OtherFolk®

Consultative

We understand B2B buyers. For design to work hard, we help craft messaging that addresses real customer needs. We don't just design for aesthetics.

Expert Objectivity

We challenge thinking – not to impose our ideas, but to sharpen the vision we share. Together, we focus on what matters: helping B2B brands grow.

Two Decades In

With over 20 years in the creative industry, we bring a wealth of experience in the nuances of B2B tech. You'll be in great hands from day one.

Partners

We offer expertise, not just a list of services, and work as an extension of your team. The best work happens when we’re in it together.

Craft-Obsessed

Ideas need craft to win hearts and minds. We sweat the details, so you can be sure when your brand is out in the world, it's designed to be loved.

Transparent

From shared timelines and weekly check-ins, you’ll always know where you are. Need a shared Slack channel? We’re happy to set that up too.

Connected

With systems in place to support fully remote collaboration, the world is our office. No matter where you are, we're set up to get going.

future-proof

Whether it’s guidelines or a component driven website, we build flexible design systems, so you'll have the tools you need to move on without us.

working with OtherFolk®

Project-based

Perfect for clearly defined goals with a set timeline, our project-based approach ensures we deliver impactful results tailored to your unique needs. Whether it's a complete brand overhaul, a digital experience, or explainer video, we’ll scope out every detail together before getting started.

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Monthly Retainer

Ideal for clients seeking ongoing collaboration and support, a monthly retainer gives you consistent access to our expertise across branding, digital, and content. We become an extension of your team, helping you stay agile and tackle new opportunities as they arise.

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