B2B brand identities

Brand identities
to believe in
A friendly yellow character with a green baseball cap and blue shoes, holding a large red heart.

A great brand identity connects with its audience. We craft and codify B2B brands to ensure they win hearts and minds, wherever they're found.

Our team has worked with

brand toolkits

Empowering Marketing Teams For Scale

We create complete brand toolkits that give teams everything they need to apply the brand properly, day to day. From core assets to ongoing support, we help remove friction from everyday marketing, so businesses can show up with confidence, again and again.

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end-to-end branding

From Strategy & Identity, to The Outputs That Matter Day-to-Day

brand development

Defining your brand for launch or refresh, from positioning and tone to visual direction and real-world application.

brand guidelines

Practical guidelines that make your brand easy to apply, maintain, and scale with consistency.

Illustration

Custom illustration systems that add clarity, character, and flexibility across digital and editorial content.

presentations

Powerpoint & Google Slides that help ideas land consistently across rooms, teams and screens.

social ads

On-brand creative designed to work across formats, platforms, and campaigns without constant reinvention.

whitepapers

Long-form, branded editorial design that supports thought leadership, credibility, and lead generation.

Data Visualisation

Clear, structured visuals that turn complex data into something readable, credible, and easy to understand.

product explainers

2D & 3D animated explainers that help people quickly grasp how your product works and why it’s valuable.

ongoing support

Monthly design retainers that carry the brand confidently and consistenly through ongoing marketing support.

B2B organisations with 20% or more in revenue growth assign significantly more value to brand than those that don't. Let's get started.

Our brand identity Process

working with us

Monthly Retainer

Ideal for clients seeking ongoing support for three months or more, a monthly retainer gives you consistent access to our expertise across B2B content, branding, and digital. We'll work closely with your team to keep projects moving, and help tackle design needs as they come up.

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Project-based

Perfect for clearly defined goals with a set timeline, our project-based approach ensures we deliver impactful results tailored to your unique needs. Whether it's a complete brand overhaul, a digital experience, or explainer video, we’ll scope out every detail together before getting started.

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Our clients say

"Every part of our process working with OtherFolk® has been seamless, from setting expectations, implementation, communication, and exceptional support. I cannot speak more highly of their work ethic and design output"

– William Gasner | CMO, Stack Influence
Retainer
Brand
webflow
Product Design

get started

Book a 15-minute chat with us to share your project, hear our initial thoughts, and decide if we’re a team you’ll (really) enjoy working with.

Alternatively, drop a note to hello@otherfolk.studio

Alternatively, get in touch at hello@otherfolk.studio

Our team has worked with